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"The Legacy Continues" For American Legacy MagazineFeb 16, 2010“ American Legacy magazine is preparing for its most ambitious year ever—one of the company’s biggest efforts yet... ” Share on
Email Friend Contact Author (ePrintWire.Org) – Mount Vernon, NY – With the economic downturn and the many obstacles facing the publishing industry, the 15-year old publication is still standing strong. Following new financing in December under its aggressive plan to raise capital, American Legacy reported several highlights to jumpstart the New Year. The magazine is now published by the independently owned parent Company RJR Communications, Inc. The announcement was made today by Rodney J. Reynolds, President and CEO of RJR Communications, Inc. and the founder and publisher of American Legacy.
The newfound investment coupled with a slight increase in ad page revenue in 2009 has allowed American Legacy to proceed with publishing its fall, winter, and upcoming spring issues. The magazine’s objective is to resume its regular publishing schedule with the summer issue in May of this year. “While we have resized the specs of the magazine, the editorial content remains the same, said Mr. Reynolds. “Our staff continues to spend a great deal of time on each article to bring stories of interest to our readership. Mr. Reynolds also thanks his loyal and longtime readers, who have a stood by the publication in its time of hardship over the past five months. Our readers are passionate about the articles that they cannot get from any other magazine.’ Drawing the attention of consumers, advertisers, and investors are a variety of products the company has created including its on-line site; “The Know Your History Game,” the Black History Curriculum Guide and its Know Your History Mobile Truck. The company has also developed a special lifetime membership program titled the “Know Your History Society.” These additional products strengthen the magazine’s opportunity for growth and create’s several alternatives for national advertisers who are seeking to reach a wider audience through its partnership with the magazine. “These additional brands makes’ our company an invaluable resource while being a natural extension of our core product and editorial mission.” Mr. Reynolds explained. ‘We understand we must expand to compete more effectively. ‘We're changing the way our readers see history and changing the way the country sees the African-American community, he concluded.’ Understanding and meeting the demands and expectations of the marketplace has been the key to the publication’s success. Readers want more interesting facts and stories that provide them with deeper and richer knowledge of African-American culture, and that’s exactly what they receive from American Legacy on a quarterly basis. American Legacy will be making more announcements this year, including its pending increase in frequency in 2011. American Legacy is distributed nationwide to over 2.05 million readers through black churches and educational and cultural institutions and is also available on newsstands and through paid subscriptions. For more information on American Legacy magazine visit www.americanlegacymag.com. Contact: Rodney J. Reynolds John Tuller RJR Communications, Inc. 914-403-9142 914-371-6795 john@jtullerassociates.com rreynolds@americanlegacymag.com # # #
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